French sports car brand Alpine is gearing up for expansion into the United States, with two new electric crossovers planned for 2027 or 2028. The new models are targeted for the American market, and according to CEO Laurent Rossi, the U.S. is the main destination for these cars. While details on the platforms the EV crossovers will ride on are still being debated, Alpine is currently in talks with AutoNation, one of the country’s largest automotive retailers, to sell the brand’s upcoming EVs at their dealerships.

Main Points

  • Alpine, a French sports car brand acquired by Renault in the 1970s, is planning to expand into the U.S. market with two new electric crossovers, targeted for 2027 or 2028.
  • The U.S. is the main destination for these cars, which are seen as crucial for boosting Alpine’s volume and reaching the goal of surpassing 150,000 annual sales by 2030.
  • Alpine is currently in talks with AutoNation to sell their upcoming EVs at their dealerships, with the possibility of expanding the relationship further.
  • Before entering the U.S. market, Alpine will debut three exciting EVs for the European market, including a performance version of the Renault 5 electric hatchback, a sporty compact crossover, and an electric successor to the A110 developed in collaboration with Lotus.

New Models for the American Market

While Alpine has been producing the lightweight A110 sports car since its revival in 2017, the brand’s future expansion into the U.S. market will focus on electric crossovers. According to CEO Laurent Rossi, the brand is currently developing two new models with the American market in mind, targeted for 2027 or 2028. The crossovers are being positioned in the market similar to the Porsche Macan and Cayenne coupe, and the goal is to surpass 150,000 annual sales by 2030, with the U.S. market seen as crucial for achieving this goal.

Possible Platforms and Partnership with AutoNation

Alpine is currently considering different platforms for their upcoming EV crossovers, including those from Geely’s premium brands, which include Volvo, Polestar, and Zeekr. The company is also in talks with AutoNation, one of the country’s largest automotive retailers, to sell the brand’s upcoming EVs at their dealerships. While no specific details on the partnership were provided, Renault CEO Luca de Meo suggested that the relationship could go even further.

Exciting EVs for the European Market

Before entering the U.S. market, Alpine will debut three new EVs for the European market. The first will be a performance version of the upcoming Renault 5 electric hatchback, followed by a sporty compact crossover with torque vectoring and unique battery chemistry. Finally, an electric successor to the A110 is expected to arrive by 2027, developed in collaboration with Lotus.

Conclusion

In conclusion, Alpine’s expansion into the United States is a bold move, and the brand has big plans for the American market. While the A110 won’t be making its way to the U.S., Alpine’s upcoming electric crossovers and SUVs have the potential to make a big impact. The partnership with AutoNation is just the beginning, and it will be interesting to see how the relationship develops over the coming years. With a goal of surpassing 150,000 annual sales by 2030, Alpine has a lot of work ahead of them, but their track record of producing nimble and performance-focused sports cars is promising. It remains to be seen how successful the brand will be in the United States, but one thing is for certain: the next decade will be an exciting time for Alpine fans and car enthusiasts alike.

FAQs:

  1. Will the new Alpine models be available in the U.S.?
  • Yes, Alpine is planning to expand into the U.S. market with two new electric crossovers targeted for 2027 or 2028.
  1. What platforms are Alpine considering for their upcoming EV crossovers?
  • Alpine is considering using platforms from Geely’s premium brands, which include Volvo, Polestar, and Zeekr.
  1. When will Alpine debut their new EVs for the European market?
  • Alpine is planning to debut three new EVs for the European market, with the first being a performance version of the Renault 5 electric hatchback.

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