Cadillac XT4 to Receive Refresh for 2024 Model Year
Cadillac’s small luxury SUV, the XT4, is set to receive a refresh for the 2024 model year, as the brand aims to improve its standing in the highly competitive segment. Despite being introduced in 2019, the XT4 has struggled to make an impact and currently sits in third place in the small luxury SUV class, which is a point of frustration for the brand’s leadership. However, given its relative newness and a less memorable name compared to the storied Escalade, the XT4 faces more headwinds than its bigger sibling.
Refresh to Include New Design Features and Colors
To address this, General Motors is giving the XT4 a makeover that includes a new front fascia, a glossy black grille, and sleeker LED headlights. The refresh will also introduce three new colors and a new lineup of 18- and 20-inch alloy wheels. The powertrain will remain the same, featuring a 2.0-liter turbocharged four-cylinder engine with active fuel management and a nine-speed automatic transmission.
Super Cruise Not Yet Available on XT4, Ultra Cruise Set to Debut on Celestiq
One notable omission from the XT4’s features is GM’s Super Cruise, a semi-autonomous driving system that is not yet available on the small luxury SUV. The company has yet to confirm when this will become available on the XT4, although it has rolled out on other Cadillac models. The next-generation Ultra Cruise, which is an enhanced version of Super Cruise, is set to debut on the upcoming Cadillac Celestiq supercar.
Refresh Aimed at Appealing to Younger Urban Customers
Cadillac Vice President Rory Harvey is hopeful that the XT4’s refresh will appeal to younger customers, specifically Millennials who live in urban areas and want the flexibility of an SUV in a smaller package. The brand is also hoping that the XT4 will gain market share in the U.S., which has proven challenging due to inventory shortages.
Cadillac Committed to All-Electric Lineup by 2030
Despite these challenges, Cadillac remains committed to its goal of transitioning to an all-electric brand by 2030. The brand has already made significant strides in this direction, with the upcoming Lyriq electric SUV set to debut later this year. By focusing on its electric lineup, Cadillac hopes to differentiate itself from competitors and appeal to customers who prioritize sustainability.
In conclusion, the 2024 Cadillac XT4’s refresh is a step in the right direction for the brand. While it may not be class-leading, the XT4’s updated design and features should help it better compete in the crowded small luxury SUV segment. With an eye towards the future and a commitment to sustainability, Cadillac is positioning itself to stay relevant and competitive in an ever-changing automotive landscape.